Prashant Sarda's Business Economics 2025

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• [Strictly as per the New Syllabus of ICAI] The book aligns with the updated curriculum, ensuring relevance and accuracy
• [Simple & Lucid Language] The subject matter is presented in an easy-to-understand manner, making complex concepts accessible to all students
• [Explanatory and Analytical Approach] The book emphasizes an in-depth understanding of concepts through diagrams, tables, and detailed explanations to enhance analytical thinking
• [Coverage] of this book includes:
  • Includes a variety of MCQs for thorough practice and exam readiness
  • Provides Fast Track Notes for a quick and effective revision, helping students retain key points before the examination
• [Student-Oriented Book] The authors have developed this book keeping in mind the following factors:
  • Developed with insights from the author’s extensive teaching experience and direct interaction with students, addressing common challenges faced during examinations
  • Shaped by feedback and responses from students, ensuring the book is practical and highly effective

The contents of this book are as follows:

• Nature and Scope of Business Economics
  • Understand the fundamentals of business economics and its relevance in decision-making
• Theory of Demand, Consumer Behaviour, and Supply
  • Explore concepts of demand and supply, elasticity, and consumer behaviour
• Theory of Production and Cost
  • Gain insights into production functions, cost concepts, and economies of scale
• Price Determination in Different Markets
  • Learn about market structures such as perfect competition, monopoly, monopolistic competition, and oligopoly
• Business Cycles
  • Examine the phases of business cycles and their impact on the economy.
• Determination of National Income
  • Understand the methods and challenges in calculating national income
• Public Finance
  • Analyse government revenue, expenditure, and fiscal policies
• Money Market
  • Understand the structure, functions, and instruments of the money market
• International Trade
  • Study trade theories, policies, and the role of international organizations
• Indian Economy
  • Gain an overview of India’s economic landscape, policies, and challenges
• Fast Track Notes
  • A quick reference guide for revision, summarizing key concepts from each chapter